ENTERPRISE STORYTELLING SOFTWARE FOR THE AI AGE

AI should amplify storytellers, not replace them.

Fuchsia builds enterprise storytelling software grounded in truth — tools that carry a creator's intention intact, even when their story meets the agency of a massive audience.

Two decades building interactive story for ·BBC ·Sony ·Disney ·NBCUniversal ·Epic Games ·Dolby ·Meta
The thesis

AI can't tell a great story on its own. People with AI can.

Photorealism is nice but it's not the point. Emotional resolution is what moves us. That's the harder problem, and where the value is created. We build the software that solves it, for the enterprise.

The approach

Software built on three commitments.

Fuchsia exists to make the AI era better for storytelling, not poorer. Every product we build is held to the same standard.

01

Grounded in truth

Tools that respect the facts of a story and the world it depicts. Provenance and accuracy are features, not afterthoughts — so what audiences receive can be trusted.

02

Amplifies intention

We extend a creator's vision instead of overwriting it. The author stays the author — at every scale, on every platform, no matter how large the audience grows.

03

Enterprise by design

Backed by science, engineered for the world's biggest content companies, with UX worthy of the people who use it every day. Built to ship and to last.

What we're building

Narrative Context Protocol

Originally a USC research project produced by Fuchsia's founder, the NCP is an industry initiative to make story and character portable across platforms while retaining their creator's intent — even when they meet the agency of massive audiences. It was developed in partnership with the offices of the CTOs at the studios shaping what comes next.

Fuchsia (with collaborator Rob Feng) is building the tools that deliver it. More is in development.

In development · with

Story and character that keep their meaning, everywhere they go.

DisneyNBCUniversalDolbyEpic Games
The track record

Built by someone who has spent two decades at the frontier of interactive story.

Fuchsia is grounded in real, award-winning work made for the world's biggest broadcasters, studios and brands — not slideware.

Multiple
BAFTA wins & nominations
96%
Metacritic, audio-only VR
20+ yrs
leading interactive storytelling


Paul Bennun, Founder of Fuchsia
Founder

Paul Bennun

Paul is a British-American creative executive working where storytelling, technology, content and business coincide. He built Somethin' Else, a leading UK content studio that — on acquisition by Sony — was the largest supplier of interactive content to the BBC.

He has been a C-level executive at Los Angeles' KCRW and at British immersive studio Factory 42, making work for Meta, Disney and others. He is currently with USC's Entertainment Technology Center, building the future of storytelling for the Hollywood studios, and is an assessor for the UK government's innovation agency.

As CCO, his work has won multiple BAFTAs  and Cannes Lions, and even reached 96% on Metacritic.

Building something that depends on storytelling at scale?

We would love to talk.

paul@fuchsiaprojects.com